AUTOMOTIVE SOFTWARE SOLUTIONS BUILT BY PEOPLE WHO HAVE DONE THE JOB

Our innovative products will transform your team’s productivity

Who we are

We’ve helped the automotive industry make business processes better, faster and stronger since 2016

Founder-led

Rich and James were finance leaders at Inchcape and McLaren Automotive for a number of years before leaving to found CPH Insight

Industry experts

With over 75 years of experience within dealerships and OEMs we understand your needs and how to deliver.
Multi-disciplinary
We are industry operators who learned to code, putting us in a strong position to solve complex problems

Everything in-house

We build and maintain our solutions in-house using our experienced team of UK-based developers

Agile & responsive

We love hearing our customers’ feedback and suggestions on how to make our apps even better

Never standing still
We are excited to add new features to our software and often will be able to make changes in days rather than months

What we do

We leverage our deep industry experience to build solutions that help your team to deliver better results, faster and with stronger control.

All of our solutions share the same common DNA:

Fast and responsive

U
Simple and clear
Robust and resilient
Open and connected

Our solutions

We create solutions that solve complex problems within both automotive retail and OEM product development

Spark

Spark is a powerful used car pricing solution that seamlessly integrates with Autotrader, your DMS, and third-party data to keep your inventory optimally priced and selling fast.

The system automatically calculates and recommends new daily prices, emails out summaries, and can even update prices on your behalf – saving you time and boosting profitability.

Spark’s innovative buying tools help you quickly pinpoint the best vehicles, ensuring you acquire the right stock at the right price and place it in the ideal location to accelerate sales.

StockPulse

StockPulse is the leading vehicle stock check solution that increases control, saves time, and reduces cost.

The StockPulse mobile app automatically recognizes registrations and VINs, reconciling data in real-time without extra equipment. The web application highlights exceptions, tracks progress, and automates the reconciliation.

Powered by a fast and accurate, matching engine, StockPulse lets teams focus on genuine issues rather than tedious admin. This unified approach gives you tighter oversight, accelerated results and next-level efficiency.

Projectex

Projectex is a product development finance tool that integrates with your existing PLM and finance systems.

Projectex gives you complete visibility and control over your project finances, including BoM, project investment and risks & opportunities tracking.

By recording every change, Projectex gives clear visibility of how the financials have moved, allowing the team to focus on the right actions to drive them forward.

Our journey so far

2016

Established

1,200+

Dealerships onboard

8,000+

Users

100%

Staff retention

We are IT-friendly

All our solutions are hosted securely within the Microsoft Azure cloud

We are SOC 2 Type II compliant

Our flexible technology stack allows us to interface seamlessly with your existing systems

Our solutions do not require local installation or the purchase of any specific equipment

We can get you up and running very quickly. We go from green-light to launch in days, not months.

Our customers

Some of the businesses we work with

Let's talk

Get in touch to discuss how our solutions could help your teams produce better, faster, stronger results

Meet the team

Richard Procter

Founding Director
Joined 2016

Originally a Big 4 auditor, Richard is a Chartered Accountant who's worked in a number of senior finance roles at PC World, Tesco and Inchcape before retraining as a software developer in 2016 and founding CPHi.

Favourite quote...
"If everything seems under control, you’re not going fast enough." – Mario Andretti

James Smith

Founding Director
Joined 2016

James is a Chartered Accountant with 11 years experience at the sharp end of the motor trade including 3 years as a dealership accountant at Cooper Croydon BMW and 3 years leading the PD finance team at McLaren Automotive.

Currently pondering...
Can I run an old 911 as a family car..?

Nimish Tandon

Senior Software Engineer
Joined 2021

Nimish has 20 years of experience designing, building, and maintaining applications with a focus on modern responsive web technologies and scalable cloud infrastructure.

Fun fact...
Nimish celebrated passing his driving test recently by purchasing the largest car he could find, a Hyundai Santa Fe.

George Taylor

Software Engineer
Joined 2021

After graduating with first class honours in Computer Science in 2018 George has worked as a developer specialising in creating clean, responsive UI including the last 4 years in the motor trade with CPHi.

Weekend hobby...
George is a keen mechanic and enjoys maintaining his 1932 Singer Nine Sports as well as his VW Transporter.

Andy Thomas

Software Engineer
Joined 2021

Andy has built a wealth of experience across all of our apps, specialising particularly on the back-end routines that ensure everything adds up.

In his spare time...
Andy is learning Spanish and even travelled to Colombia for lessons. Una cerveza por favor!

John Fenn

Senior Account Director
Joined 2024

John has spent his career working in numerous finance roles within automotive retail, most recently Financial Controller for BMW Park Lane

Bought his first car...
This year! This is John's first role which didn't come with a company car...

David Brown

Senior Software Engineer
Joined 2025

David is our newest team member and has a wealth of experience in software engineering within the automotive industry

Most random pet...
Peacock

Our Details

Get in touch to discuss how our solutions could help your teams produce better, faster, stronger results

131 Finsbury Pavement, London, EC2A 1NT

131 Finsbury Pavement,
London,
EC2A 1NT

Contact Us

© 2025 CPH Insight Ltd

CPH Insight Ltd is a company registered in England and Wales
Company Number 10468758 – VAT Number 304021276